IAAPA Expo Paris – Booth #1230 – September 17, 2019 – 2:30pm

Jacksonville, FL – Sally Dark Rides is delighted to announce its latest partnership with Aardman, the multi award-winning animation studio in debuting not one, but two exciting new concepts for Aardman themed Dark Rides at the IAAPA EXPO Paris.

Adventure Through Time features a brand new Aardman IP and an original storyline that takes thrill seekers on a journey full of mystery, magic and exhilarating adventure. Discovering a mysterious finger trap hidden in a dusty corner of a museum, our mischievous heroine is in for the ride of her life.  Join her high-velocity journey through the ancient and perilous world of the Egyptian Pharaohs, the stormy Pirate-infested East China Seas of the 1800s, and the world of terrifying beasts of the Cretaceous Period.  Only her bravery and quick-witted actions will save her and get her back to her family. The perfect adventure for a Sally Dark Ride!

Shaun the Sheep Movie: Farmageddon – Shaun’s next adventure is out-of-this-world!  

Shaun the Sheep’s highly anticipated new movie will launch the world’s most famous sheep into a space-themed adventure, when an impish alien named Lu-La crash-lands on Mossy Bottom Farm.  The ideal concept for a Sally Dark Ride, jump on board and join Shaun for intergalactic fun and adventure as he sets off on a mission to help Lu-La find her way home.  An unmissable experience for Shaun the Sheep fans of all ages.

Ngaio Harding-Hill, Head of Attractions & Live Experiences at Aardman comments:

“Introducing our newest IP gives us the exciting opportunity to reveal the endless potential Aardman offers to attraction partners.  From our multi-award winning, world famous characters such as Shaun the Sheep and Wallace & Gromit, to brand new IP and concepts featuring Nick Parks’ very own characters, the opportunities to create unique and creative dark ride experiences in collaboration with Sally Dark Rides are limitless”

Sally’s Director of Marketing and Business Development, Lauren Weaver, comments:

“As we got closer with the talented folks at Aardman, we realized there is a lot more our two companies bring to the table by working together.  With our experience in turn-key dark ride solutions, and Aardman’s amazing stories and animation capabilities, we could truly create some dark ride magic for any park looking for a fun, family attraction.”

We look forward to discussing these opportunities at this year’s IAAPA Expo in Paris.

About Sally Dark Rides

Recognized as the worldwide leader for turn-key dark rides, Sally specializes in building destination-quality attractions for regional parks around the world.  Founded in 1977, Sally began as an animatronic production company to help market corporate brands in a unique and entertaining way.  Since then, the company has evolved into the lead designer and manufacturer of the most successful dark rides around the world. Sally’s services include custom design, special effects, animatronic and scenic fabrication, media integration, control systems, project management and installation.

About Aardman

Aardman, based in Bristol (UK) and co-founded in 1976 by Peter Lord and David Sproxton, is an independent and multi-award-winning studio. It produces feature films, series, advertising, games and interactive entertainment - such as the ‘visually astonishing’ (The Guardian), BAFTA nominated console game, 11-11: Memories Retold, and the four-times Gold Cannes Lions-winning StorySign app - and innovative attractions for both the domestic and international market, including a new 4D theatre attraction at Efteling in the Netherlands. Its productions are global in appeal, novel, entertaining, brilliantly characterised and full of charm reflecting the unique talent, energy and personal commitment of the Aardman team. The studio’s work – which includes the creation of much-loved characters including Wallace & Gromit, Shaun the Sheep and Morph – is often imitated, and yet the company continues to lead the field producing a rare brand of visually stunning content for cinema, broadcasters, digital platforms and live experiences around the world. In November 2018 it became an Employee Owned Organisation, to ensure Aardman remains independent and to secure the creative legacy and culture of the company for many decades to come.  

About Aardman Attractions and Live Experiences

The Attractions & Live Experiences team specialises in creating immersive experiences which appeal and engage with the whole family.  Working with our partners around the world we use the studios’ multi-award winning characters, and wealth of creative talent to bring unique story lines and interactive experiences to life. Combining entertainment and education across our attractions and events is integral, as well as supporting and promoting our brands’ values and increasing awareness on a global scale, whilst simultaneously and proudly upholding Aardman’s renowned production quality.

Press Contact

Lauren Weaver – Director, Marketing | Communications | Business Development  +1 904-355-7100